eJukebox

Now playing in venues like yours

Background music for pubs and bars

You have been in the wrong room. You just could not say why.

It was the music.

Nobody walks out and tells you the playlist was wrong. They say it felt flat, or they were not in the mood, or they will get the next one somewhere else. Nine out of ten people have left a venue over the music, or vowed never to go back - and almost none of them said so on the way past the bar.

6:40 PM - the right channel on

Illustrative - AI generated, not photographs of real customers.

Licensed background music for Australian pubs, bars, clubs, cafes and restaurants. Real people build the channels - and the same people answer the email.

The numbers

Ninety out of a hundred have left over the music, or sworn never to come back.

Ninety who left or never came back Ten who stayed

Ninety per cent of people say bad music has made them leave a venue, or vow never to go back. Ninety-seven per cent of venues already know their customers want to hear music. Only twenty-seven per cent say the music in their venue actually created a nice atmosphere. The distance between that second number and that third one is the whole opportunity, and it is sitting in your room tonight.

+48.2%

more sales at venues with music than at venues without.

OneMusic Hospitality, Presto Report

+21%

more weekday sales in pubs with music playing.

Independent hospitality research

Nobody on that list filled in a form on the way out. They just did not come back.

A pub bistro first thing in the morning with nobody in it, the chairs still stacked on the tables and a cleaner working at the far end, and no music on yet.

The second it lands

The song they already know is the song that makes them stay.

A man in his fifties at a pub bar caught mid-laugh, eyes creased shut, his glass half raised.

There is a half-second when a track comes on and somebody recognises it. Shoulders drop. They settle in. They order another one. That is not a taste thing, it is a belonging thing - a room full of songs nobody knows is a room full of people who feel like guests. So we build our channels out of the songs people already love, every commercial radio hit, and we deliberately leave out the obscure stuff that makes a person feel out of place. The variety is huge, so nobody gets sick of it.

The flow is so natural you will never feel the need to skip a track.

Dayparting, five PM to close

A rooftop bar over the Harbour Bridge, and the music moving with the light.

Morning is light and uplifting. The midday rush gets energy. Then as night falls it rolls into smooth cocktail and dance music - the perfect soundtrack to the view. More patrons. Longer stays. More drinks sold.

A pub roof terrace at dusk over the harbour, the bridge dark against the last of the light, string bulbs overhead and people along the benches with a drink in front of them.

9:00 PM SMOOTH COCKTAIL AND DANCE

Illustrative - AI generated, not photographs of real customers. The hours are the real ones we set with you.

Nobody behind the bar touches a thing. The channels change themselves at the times we set with you, and a real person chose every one of them.

Human-curated music channels

Channels, not playlists. Every one of them built by a person.

An algorithm optimises for the next click. A music director builds for the next two hours in a room they have stood in. Ours are professionals, they are Australian, and they are the reason the flow feels right rather than nearly right.

A battered upright piano pushed into the corner of a pub lounge, the lid closed and used as a shelf.
  • Professional music directors, not an algorithm.
  • Every commercial radio hit - the songs people already know.
  • Huge variety, so there is no fatigue across a long shift.
  • Family friendly - every track free of swearing and explicit lyrics.
  • Broadcast-quality processing for consistent volume, with no jarring jumps between tracks.
  • Australian owned, operated and human-curated.

One venue, one day - the run sheet a music director writes for it

7:00 AM

Doors

Light and uplifting, nothing anybody has to think about.

10:00 AM

Mid-morning

Still easy, a bit more colour in it.

12:00 PM

The rush

Energetic. The room is loud and the music holds the pace.

3:00 PM

The flat bit

The one hour that decides whether the afternoon crowd stays.

Do not let 3pm drop. Warm, familiar, nothing clever - that hour is where you lose the afternoon. A note on the run sheet, in the music director's own hand

5:00 PM

Knock-off

The lift. The songs everybody knows, and the first round.

8:00 PM

The night

Upbeat, familiar, built for a full room.

11:00 PM

Late and loose

The singalongs. The ones people put their arms around each other for.

1:00 AM

Close

It winds the room down for you, so your staff do not have to.

A small worn dance floor in a suburban pub late on a Saturday night, eight or nine adults of mixed ages dancing loosely.

11:00 PM - late and loose

Managed background music

It changes itself, and a person chose every change.

We sit down with you once, work out what your room does at each hour, and set the schedule to match. After that the channels change themselves at the times we agreed. Nobody behind the bar touches it, nobody forgets, and it is the same on a Tuesday as it is on a Saturday.

7

automatic channel changes in the day logged here.

0

actions required from your staff.

07:00Doors channel started
10:00Changed to Mid-morning
12:00Changed to The rush
15:00Changed to The flat bit
17:00Changed to Knock-off
20:00Changed to The night
23:00Changed to Late and loose

Want it different next month? Tell us. We change it at our end.

A pub bistro at half past two on a weekday, tables full, staff carrying plates through the room.

3:00 PM - the channel changed itself an hour ago and nobody noticed

The on-site music player

The internet drops out. The music does not.

A compact solid-state player goes in at the venue, and it holds the music. If the line goes down mid-Saturday the room never hears it. One-off to install, then it looks after itself.

A small matte-black player box the size of a paperback on a shelf in a venue's AV cupboard, one green light on, an amplifier below it.
Illustration, not a live player

Everything normal. Now cut the line and watch what the room does.

The front bar of an old country pub, a few regulars along the counter under a pressed metal ceiling.
Zone one - the front bar
A suburban pub beer garden late on a summer afternoon, a group around a picnic table under two big gums with a dog lying in the bark chips beside them.
Zone two - the beer garden

Two zones included

The front bar and the beer garden run different music at the same time. Most providers charge you for every zone. A third zone here is a small add-on.

The player

Compact, solid-state, installed and set up for you. It is the reason a dropped line is your problem for ten minutes and never the room's.

AI song search

A machine can fetch. It cannot choose.

Nobody remembers the title. They remember the film, or the year, or the feeling. So you can search for it that way now - and the machine that goes and gets it is a completely different machine from the one that picks what the room hears.

songs from the movie Good Morning Vietnam
  • What a Wonderful WorldLouis Armstrong
  • Nowhere to RunMartha and the Vandellas
  • I Get AroundThe Beach Boys
  • Game of LoveWayne Fontana and the Mindbenders

Illustration - the real list comes from your venue's own library.

The machine we do not use

An algorithm that chooses

It picks the next song for your room based on what got clicked somewhere else. It has never stood in your bar at three in the afternoon. That is the machine we do not use, and never will.

The machine we do use

AI that fetches

Somebody asks for a song in plain English and it goes and finds it. It does not decide anything. A person still built the channel it lands in.

Requests from their own phone

A customer picks the next song from where they are sitting, and your staff keep full control of what is playable - so nothing goes on that you would not have put on yourself.

Playing Across the Country

A live national feed of what is going off in other venues right now. Your room, plugged into every other room.

Music licensing for Australian venues

The app on your phone is not licensed to play in your bar.

Right now there is a good chance it is somebody's own phone on the back bar, plugged into the aux, on a personal account. Personal accounts like Spotify and Amazon Music are against their own terms of service to play in public, however good the playlist is. eJukebox is licensed for business. The music in your room is on the right side of the law and nobody there has to think about it again.

How music licensing works for an Australian venue - the two licences, which one is yours, and what changes when you leave a personal streaming account.

MusicBot Pty Ltd - Australian owned, operated and human-curated.

NOT LICENSED FOR PUBLIC PLAY

There is a brother site.

The same team put the screen in the corner to work as well - a guest photo wall, promo slides and announcements, on the TV you already own. Same room, same people.

The verandah of a two-storey country pub at sunset, four or five people sitting out on old chairs along the rail.

Put it in for thirty days and listen to the room.

The complete system installed, hardware and installation covered, and nothing to pay while you listen. Tell us three things and we will build the channels around your room before we turn up.

  • How many rooms are you filling with sound?
  • What is playing in them now?
  • When are your busy hours?

A person reads every enquiry - normally back the same day.